Brooker Travel Adopts Amadeus Tech to Improve Customer Travel Choices

New Zealand-based Brooker Travel, the country’s largest independent travel agency group, has partnered with Amadeus to modernize its travel booking services. By implementing Amadeus Selling Platform Connect, agents now have access to New Distribution Capability (NDC) content, providing customers with a wider array of options to personalize their journeys. This partnership marks a pivotal step in improving travel offerings, streamlining planning processes, and enhancing operational efficiency for both agents and clients.

The integration of Amadeus technology is expected to transform the way travel itineraries are created, offering smarter and more customized solutions. By leveraging NDC, Brooker Travel agents can respond to evolving traveler preferences, presenting tailored offers, flexible fare bundles, and real-time content updates. The upgraded tools make it easier for agents to deliver relevant and personalized options, ensuring customers enjoy a more seamless, efficient, and satisfying booking experience.

For travelers, the introduction of this technology means greater flexibility when selecting flights, accommodations, and additional services. NDC enables more competitive pricing and personalized add-ons, such as extra baggage, preferred seating, or lounge access. The system also improves transparency, offering clearer breakdowns of pricing, taxes, and optional extras, which reduces confusion. This enhanced clarity helps travelers plan trips confidently, staying within their budgets and avoiding unexpected costs during their journeys.

In addition to personalized services, the advanced technology ensures that customers receive more comprehensive itineraries tailored to their specific needs. Travelers seeking stress-free planning will benefit from tools that streamline searches, provide detailed comparisons, and save valuable time. Whether traveling for business or leisure, customers gain more control over trip details, from flight schedules to additional services, resulting in smoother, hassle-free journeys without unnecessary complications.

Ultimately, this collaboration reflects a growing trend where advanced technology reshapes traveler experiences for the better. For Brooker Travel clients, the upgrade means access to a more dynamic and adaptable service that prioritizes individual preferences and convenience. As modern travelers increasingly value personalization and efficiency, these improvements ensure journeys are not only smoother but also meet evolving expectations for quality and flexibility in travel.