SWISS Enhances Flight Experience with Continued Partnership for Iconic Chocolate Delight

Swiss International Air Lines (SWISS) reaffirms its dedication to offering quintessential Swiss hospitality by extending its partnership with the revered chocolate manufacturer, Chocolat Frey AG, for an additional three years starting April. Since 2015, SWISS has been delighting its passengers with the renowned 'SWISS Schöggeli' chocolate bars, a gesture that encapsulates the airline's commitment to providing a uniquely Swiss experience onboard.

The announcement underlines a fruitful collaboration between SWISS and Delica AG, a subsidiary of the Migros Group to which Chocolat Frey belongs, ensuring that the airline's valued guests continue to enjoy the beloved pre-landing treat across all its flights. This partnership extension not only celebrates Swiss chocolate's global acclaim but also strengthens the cultural ambassadorship that SWISS embodies through its inflight services.

Daniel Meier of Delica AG echoed the sentiment, acknowledging the partnership as a testament to the consistent quality and service excellence that both entities strive for. "We're honored to continue our journey with SWISS, sharing a piece of Swiss tradition with the world," Meier added.

The 'SWISS Schöggeli' bars, crafted exclusively by Frey, have been a staple of SWISS's inflight service, offered to passengers as a token of appreciation and a sweet precursor to their arrival in Switzerland or as a lingering memory of their journey. The chocolates are known for their creamy texture and rich flavor, characteristics that have made Swiss chocolate a global standard for quality.

Beyond the classic milk chocolate bars, SWISS and Frey have also introduced seasonal editions of the 'SWISS Schöggeli', celebrating various Swiss festivals and traditions, thereby enriching the passenger experience with seasonal delights for occasions like Christmas and Easter.

This continued alliance between two iconic Swiss companies ensures that the tradition of Swiss hospitality remains a core aspect of the SWISS travel experience, making each flight a memorable part of the journey. As SWISS gears up for another three years of sweet partnership, passengers can look forward to the enduring presence of this little piece of Switzerland on every flight, a testament to the airline's commitment to quality, tradition, and the joy of sharing.